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Breanne DeMore focuses on content development at Tuft & Needle, an ecommerce mattress company with a focus on the customer and employee experience. She started her career as a journalist, covering various subjects including weddings, entertainment, women’s lifestyle and the beverage industry. After sleeping on a Tuft & Needle mattress for only two weeks, Breanne sought to join the company from College Times, a local Phoenix magazine, where she served as the editor-in-chief. She graduated Cum Laude with a Bachelor of Arts degree in English Literature from Pepperdine University, and now lives in Phoenix with her husband and the occasional glass of rosé.
This time at home has certainly had some pretty interesting effects on me and my hobbies. Never someone who was super clean, I’m now following three home cleaning accounts on Instagram, getting excited to try new cleaning products (I’m looking at you Dawn Powerwash.), and watching Roomba suck up all the stray dog hair on my floor is sometimes the highlight of my day. On my journey to becomi...
There is always a lot of talk about New Year’s resolutions this time of year and we certainly don’t want to just add to the chatter. However, we would hate to miss this opportunity to remind you of the importance of sleep in your day-to-day life and plug prioritizing sleep in 2021. So, we have put together a quick list of sleep resolutions for every type of resolution-er—from the resolution non...
With 2020 comes a renewed appreciation for cleanliness—from hand sanitizer to figuring out how to properly clean our bedding. That is exactly why we are proud to announce antimicrobial protection for our Mint Mattress. Together with our parent company Serta Simmons Bedding, Tuft & Needle is partnering with Switzerland’s HeiQ Group for exclusive access to their NPJ03 antimicrobial protection...
Let’s jump back to March of 2019 (wouldn’t that be nice?) at the Tuft & Needle Headquarters in Phoenix, Arizona. I’m a copywriter here on the content team and had just wrapped up work on our month-long campaign for our 8-Hour Sleep Challenge and had the thought, “If we are going to encourage our customers to get a full night’s sleep, shouldn’t we also encourage our employees?” This felt...
Just before the opening of our Glendale, CA store, we sat down for some coffee, lemon bread, and conversation with Anna Johnson, our Head of Retail. Originally hired for retail-focused Customer Experience in 2015, Anna has covered many roles at T&N. She has worked in hiring and was a leader on our CX team before she was convinced to become the Scottsdale Store Le...
Holidays are a season full of surprises–and guest room visitors. When your in-laws/aunt/cousin called to ask if it was ok if they stay with you, it was September, so of course it was ok. But now it is December and they are coming. Fast. We all love our family and friends and most of us are happy to open our home to them, but having guests in your house is stressful, no matter how close or c...
Mornings can be tough, especially when we’re not getting the sleep we need. Which is exactly why we’ve created the ultimate guide to building a better sleep schedule to fit your daily routine. But before we get into it, let’s review the basics of sleep biology. Your circadian rhythm Just like the hours of the day, humans run on an internal clock that tells us when we should go to sleep each...
It’s the blanket your mom bought for you when you moved into your dorm room freshman year and tearily folded up at the foot of your bed. Now, you grab it when you’re settling in with your popcorn bowl to watch “Sleepless in Seattle” for the 10,000th time.It’s the blanket you didn’t register for during wedding planning, but your great aunt saw it and knew you needed. Now you wrap yourself in i...
Let’s go ahead and start this post out really honestly: giraffes are really freaking weird.Like, don’t stop to think about it too much. It’ll turn into an existential crisis surprisingly quickly. It’s just a short hop from “Why are giraffes’ necks so long?” to “What does it actually, truly mean to be ‘alive’?”Now that is out of the way, let’s get to why you’re here. It’s either the middle...
Everyone knows the feeling of waking up in the middle of the night, panting, completely drenched in sweat wondering what time it is, where you are, which dimension you landed in, and why you’re no longer wearing your yellow jumpsuit.Catching your breath, you throw the covers off you in an attempt to cool down and contemplate changing your PJs (and your sheets tomorrow) while you try to figure...
You walk in from a late showing of the Sex in the City movie (You're a Miranda pretending to be a Carrie, it's okay, a lot of us are.) and toss your shutter shades, UGGS, and casual vest in the corner.Falling back into your bed, you slip some earbuds in and decompress from the pressure of filling out Myspace surveys and maintaining your blog. What are you listening to? Sweet Talk by The ...
While it is often exciting and joyful, moving is stressful and a pain. A new adventure awaits—but you have a lot of packing and probably some serious heavy lifting to do before you get there.It’s no doubt that mattresses are one of the bigger, literally, items to move. It is essential to have the very first night and yet one of the heaviest, bulkiest and most annoying to carry. They instant...
We’re guessing that you came across this post because it is somewhere between midnight and 4 a.m. and you can’t sleep. You’ve tried your back, your side, your other side, two pillows, three pillows and... nothing. Sleep just won’t come and now you're unsure if you've ever really known how to fall asleep.Everyone has been there and insomnia really is a big problem for a lot of people. Someti...
Finding the perfect position to sleep in is critical to getting the shuteye you need. Some people find lying on their back or stomach most comfortable, but for a lot of people, sleeping on the side of their bodies, or partially on their side and stomach is the only way they can fall asleep. If you find that you love to sleep on your side, when you start shopping you may be confronted with sever...
Whether you have a late-night snacking addiction, your kiddo had a midnight accident or your fur baby mistook your bed for the litter box, stains happen. Sometimes your quick wits and cat-like reflexes will mean that a mess is cleaned up easily by a quick wash of your sheets. Other times… you’re asleep and don’t notice the mess until a few hours later and you're left needing to know exactly how...
